1. Prolongs the life of carpeting. Regular carpet cleaning using the extraction method can increase the life of carpets significantly, protecting your floor-covering investment.2. Protects indoor air quality. Carpets trap airborne pollutants; however, eventually those pollutants must be removed in order to protect the carpet and maintain indoor air quality.3. Makes carpets easier to maintain. Most carpet soiling is made up of dry soils; when carpets are kept thoroughly cleaned on a regular basis, most dry soils can be removed with regular vacuuming.4. Removes spots and stains. As with other soils, spots and stains can attract more soiling. Removing them promptly protects carpeting from damage.5. Prevents buildup of allergens and bacteria. Moist soiling of carpets can result in the buildup of several unhealthy contaminants.6. Enhances the appearance of any room. Clean, well-maintained carpets speak volumes about the overall cleanliness of a home or facility.7. Improves worker morale. Workers feel better about their work environment when it is clean. This includes the carpeting.8. Makes carpeting look and feel clean and fresh.9. Removes dust mites and bedbugs that may have found a home in carpets.